Worldwide music licensing breakdown

I looked up the countries for the 100 most recent music licenses on Magnatune, looking at where in the world the license-buyer was.

The USA is responsible for 64% of our music licenses.

In the USA, the east coast is the majority, which likely represents our success at selling anywhere-but-Hollywood, where it seems that most music licensing occurs through personal connnections.

• East coast: 34% of total (53% of USA licenses)
• Central: 14% (22% of USA licenses)
• West coast: 16% (25% of USA licenses)

36% of our music licensing is outside the USA, with the UK being the largest:

• UK: 11% of total licensing (31% of non-USA licensing)
• Australia: 5% of total licensing (14% of non-USA licensing)
• Denmark & Canada & Japan: 4% each of total licensing (11% each of non-USA licensing)
• Spain & Switzerland & Taiwan & Africa: 2% each of total licensing (5% each of non-USA licensing)

The trend...

All our numbers are generally aligning along 60% USA / 40% non-USA, specifically:

• Licensing: 64% USA/36% non-USA
• Album sales: 63% USA/37% non-USA
• Artist's citizenship: 59% USA/41% non-USA