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New way to license music at magnatune: background audio
Teresa (who handles all our licensing calls) gave me feedback yesterday that she gets a lot of requests to license music for audio productions, such as instructional audio CDs (ie, meditation) or books-on-tape, and she asked me to add a new type of music license, specifically for audio projects.
I also took the opportunity to clean up the license type choices, moving the most common ones to the top, and ditching the old alphabetical organization, which wasn't that helpful.
This is the list of music license choices now, and the new type of license is highlighted in this picture:

I took the video/cdrom project type as my template, since the use is similar, and similar questions are asked. Most significantly, I lowered the budget choices for this down to $100 (CDROM starts at $10k) and added a foreground/background differentiator.
The least expensive license (a $100 project) starts at $7, which means anyone should be able to afford it, though I default to "under $1000" which seems more likely for most audio projects. And on the top end, most licenses are a few hundred dollars, which is very competitive with canned royalty free music libraries (which are inferior music, and in the same price range).
These are the questions I now ask for this kind of license:

as usual, after the user fills this out, they're given a price, and after a few more details a contract and a "pay now" button.
Posted by John Buckman on January 26, 2006 at 06:46 PM | Permalink
